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Students For Liberty is the largest pro-liberty student organization in the world.
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Email Marketing Specialist

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What does it mean to work for SFL?

Be part of the team that will #FreeTheWorld!

Working on Students For Liberty means spreading liberty to the whole world.

SFL is present in all the inhabited continents, empowering, educating, and evolving the next generation of leaders of liberty.

At the Marketing Department, you will join a supranational team dedicated to promoting SFL volunteers’ actions and championing freedom. You’ll have the unique opportunity to work with people from worldwide.

More than that, SFL offers exclusive benefits for employees:

  • Experience a fully remote workplace: work from anywhere in the world with extremely flexible hours
  • Utilize SFL grants to grow your professional skills
  • Advance in the organization as you grow
  • Take over 3 weeks of extremely flexible paid time off
  • Get paid to spread the values of liberty
  • Join an international community of staff from every corner of the globe
  • Travel to staff retreats and other SFL events in exotic locations

About the Role

Students For Liberty (SFL) is looking for a passionate individual to join SFL’s Marketing Team as an Email Marketing Specialist.

We want to create genuine connections with our audience. In this position, you will be a central pillar of the SFL’s marketing strategy.

The Email Marketing Specialist is responsible for developing and executing Students For Liberty’s email marketing strategy, which includes (but is not limited to):

  • writing and editing emails with a strong focus on maximizing click-through rates
  • reporting on the effectiveness of email marketing campaigns
  • creating an email communications calendar
  • coordinating with departments to schedule, test, and report on marketing emails
  • ensuring emails are optimized and consistent with SFL brandingas well as audience segmentation
  • utilizing best practices for email list hygiene

The Email Marketing Specialist will work closely with our Communications, IT, and Programs teams on building our contact database, growing our email performance, and nurturing our future student volunteers and donors through a series of drip campaigns.

Responsibilities:

As an Email Marketing Specialist, you will be responsible for:

  • Developing and expanding on SFL’s email marketing strategy
  • Writing, building, and monitoring all of SFL’s email marketing campaigns
  • Ensuring that our email layouts are optimized in accordance with SFL’s brand guidelines and email policy
  • Creating and maintaining the email marketing calendar
  • Running and analyzing A/B tests to optimize email performance
  • Developing and launching drip marketing campaigns
  • Managing SFL’s prospect lists
  • Delivering a monthly report on email performance, which includes the open rate, click-through rate, click to open ratio, unsubscribe rate, and bounce rate
  • Researching best practices and implementing them in SFL’s email marketing strategy
  • Occasionally providing training and consulting on email marketing best practices to SFL volunteers and staff

Qualifications:

A successful candidate will have the following qualifications:

  • Prior experience with email marketing tools is required (e.g. MailChimp, Hubspot, Pardot, etc.)
  • Fluency in English and excellent written communication skills; skills in copy editing and proofreading will be a plus
  • Proficiency with Google Suite (Drive, Sheets, etc.)
  • Strong commitment to Students For Liberty’s vision and values, as well as knowledge of classical liberal philosophy
  • Previous involvement with Students For Liberty is a plus
  • Ability to meet deadlines and work independently
  • Integrity, humility, and an entrepreneurial attitude

 

About the Students For Liberty

Students For Liberty (SFL) is the largest pro-liberty student organization in the world with students active in 117 countries on every inhabited continent. With a multi-million dollar budget and over 70 full-time staff members, we serve pro-liberty students in their pursuit to become leaders of liberty. We accomplish this through a strategy of identifying the top students and then empowering them to be agents of change in their communities. Last school year, our students organized over 2,700 events with over 600,000 people in attendance. We are a fully virtual, vibrant, and entrepreneurial organization working with a diverse team in the U.S. and around the world.

The SFL team is passionate about liberty and making the world a freer place. SFL team members go the extra mile in order to make sure that more students around the world can benefit from our programs and resources.

Working for SFL means flexibility, meaningful work, and autonomy. We pride ourselves on growth, hard work, advancement opportunities, embracing entrepreneurship, and a passion for the product: liberty.

Additionally, we are strongly dedicated to ensuring our staff has the ability to grow and reach their full potential. To this end, we invest in training and professional development opportunities for staff at all levels of the organization.

 

To Apply

Qualified candidates should complete the form below and upload the following materials:

  • Resume
  • A cover letter
  • A list of 3 professional references and your permission to contact them

We will conduct interviews and selection on a rolling basis. We will reach out to all candidates whose applications we wish to consider.

Marketing job applicant capture form

Contact Information










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